The Boost groups that I've introduced over the last few months were designed to offer publicity to arts and culture in Canada (to date - music, film and television, art and literature). The idea is as simple as I could make it. People opt in to the groups and are, once a week, sent things they should take a look at (trailers, music video etc). What I hope to do is provide publicity where there is little or no budget for publicity, sadly this is usually the case in Canada.
Today I'm happy to announce that the first of these groups Boost: Canadian Music has crossed the 1,000 member mark at 1,032 members as of this moment. That means that when the mailing goes out this week it will be seen by people in virtually every part of Canada and several other countries.
Beyond the music group Boost: Film and Television has 832 members and is still growing steadily, and Boost: Canadian Literature and Boost: Canadian Art which launched on January 8 are approaching 250 members and are growing by the day. It will take some time to get each of these to the 5,000 member target but as free publicity goes I think it's all off to an excellent start.