Indie is the new mainstream

Originally posted to 'Roar of the Beaver'

While the big record labels (and lately other large media companies) spend billions convincing people to listen to their offerings and then billions more suing anyone who does the indie labels are on the move according to wired magazine. Amazingly it still doesn't seem that a single large media organization (anywhere in any media) has truly read the writing on the wall. A few of them have adopted the window dressing of the new media landscape, but not it's rules.