Monday, March 24, 2008

CBC Releases First Program via BitTorrent

The CBC, yesterday, became the first North American broadcaster to release a prime time program on Bittorrent. The program Canada's Next Great Prime Minister (kind of a political Canadian Idol) aired last night and the bittorrent's to download it are now available at http://www.cbc.ca/nextprimeminister/blog/2008/03/download_canadas_next_great_pr.html.
"We're very aware that the broadcasting environment is changing," said Tessa Sproule, executive in charge of digital programming for factual entertainment at CBC Television. "We want to explore new ways to do what we do."
This is really good news for the future of media. It is another step in the move from traditional top down media toward a wider, more democratic media where the means of transmission is neutral and allows anyone with ideas to be a content creator.

In related news there is a new version of Miro available. Miro, for those who don't know, is like television - for people with a computer and a brain.

No comments: